Aaron Neiderhiser
Chief Executive Officer and Co‑Founder
Company
We Are Democratizing Healthcare Analytics
Stop starting over.
Healthcare organizations spend years building data platforms, then replace them and rebuild the same foundation every few years. The cycle is enormously expensive and wasteful, discarding time, context, and scarce expertise before their value can compound.
The costly reset cycle
- 01Build
Integrate fragmented data and create the logic the organization needs.
- 02Replace
Buy a new platform when a vendor, strategy, or architecture changes.
- 03Rebuild
Migrate the data and recreate definitions the organization already paid for.
The work resets. The cost compounds.
Break the cycle
The answer is ownership.
Tuva believes every healthcare organization should have complete control of its data and the platform that makes it useful.
- Own the dataHealthcare data stays in the organization's cloud and under its control.
- Own the platformCode, models, definitions, and workflows remain transparent, portable, and extensible.
- Let progress compoundEvery improvement builds on a durable foundation instead of another blank slate.
Leadership Team
Coco Zuloaga
Chief Data Science Officer and Co‑Founder
Chase Jones
Chief Technology Officer
Our Story
Tuva began when its founders realized that the platform they kept rebuilding was the same platform the entire industry kept rebuilding.
01 / Origins
How Tuva Started
Before founding Tuva, Aaron and Coco had each spent more than 15 years in healthcare analytics. Across their work supporting dozens of healthcare organizations, they built and rebuilt versions of the same data platform: ingest fragmented data, standardize it, validate it, and make it useful for analysis.
They met in Salt Lake City in 2015 through a local squash club and later became colleagues at Health Catalyst. There, they discovered that they shared both a love of hard data problems and a frustration with how much foundational work every healthcare team had to recreate.
Even after their careers took them to different companies, their conversations kept returning to the same problem. Tuva began with a simple conviction: the industry needed a shared starting point that healthcare organizations could control, extend, and build on for the long term.
02 / The name
Why the Name Tuva
The name Tuva is inspired by physicist Richard Feynman, whom Aaron and Coco have long admired for his curiosity, intellectual honesty, and insistence on understanding how things work.
During the final decade of his life, Feynman and his friend Ralph Leighton pursued an improbable goal: reaching Tuva, then a remote region of the Soviet Union. Feynman died shortly before travel authorization arrived; Leighton later completed the journey and chronicled it in Tuva or Bust!.
Leighton also helped bring Feynman's stories to life in several books, including Surely You're Joking, Mr. Feynman!. That same spirit of rigor, openness, and persistence animates Tuva's mission to fix healthcare data. Tuva or bust.